Byron M. Kho



762 South 13th St.
Philadelphia, PA 19147
Phone: (215) 732-2176
Cell: (215) 868-2006
Fax: (215) 893-4727
byronkho@gmail.com
byron@instantdollarz.com

AIM: IDzByron, bmkjack

 




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UNIVERSITY OF PENNSYLVANIA, Philadelphia, PA
August 2001 - May 2005
• Bachelor of Arts in Biology
• Minors in Chemistry and History

ROYAL CONSERVATORY OF MUSIC, Toronto, ON, Canada
May 1999
• Associateship Degree in Piano Performance (ARCT)

IDzMEDIA
Chief Executive Officer and President
September 2005 - present
• Built and developed IDz Media from loyalty website specialization to affiliate network. Guidance of overall business plan, sales strategy, brand development, financial planning and creation and maintenance of proprietary performance-based online advertising platforms. Chief web developer of all online properties, including affiliate network, dozens of content websites, and specialized Content Unlocker technology. Continuous management of thousands of publishers and dozens of in-house and off-site employees, including cross-training for all disciplines and daily customer service. Negotiation of new and continuing contractual agreements with over two hundred advertising agencies and online and offline businesses.
• Extensive knowledge of CPA/CPL/CPM affiliate networks, agencies and software, and general online advertising models. Working knowledge of Web Development (HTML, Flash, CSS, JavaScript), Platform Programming (Ajax, PHP, SQL), Media Placement and Buys, Lead Generation, Campaign Management and Analysis, Creative Services and Path Optimization. Specialization in loyalty marketing business plan and site development, publicity management, and cross-platform programming tools and APIs.


 ByronKho.com is the online home of web entrepreneur Byron Kho. Byron received his undergraduate degree in biology from the University of Pennsylvania, with a minor in chemistry and history. To that end, took intensive survey classes in general biology, immunology, neurobiology, chemistry, biomedical philosophy and ethics, physics, epigenetics, evolutionary psychology and more. As a staff writer for the Daily Pennsylvanian and online blogs and e-zines, he covered science and technology developments. He is an avid reader and film connoisseur, with personal interests in public health and current events.

Building on an active career in musical theater while in college, Byron continues to music direct theater productions for college and high school students. At the moment, he is music-directing Sweeney Todd for the Penn theatre group Quadramics, to be performed April 15-17 at the Iron Gate Theatre in West Philadelphia. He holds a Performer Associateship Diploma (ARCT) from the Royal Conservatory of Music in Toronto, whose requisites include competence in Harmony, Music History, Counterpoint, Analysis and professional level performance of Baroque, Classical, Romantic and 20th century works. He has completed masterclasses with James Lent of Yale and Robert Rogers of UBC, and his teachers include Robert Roberson of Messiah College; John Harrison of Elizabethtown College; and Sasha Starcevich, Donna Fishwick and Edward Parker of Vancouver, BC. Performance career includes solo and group performances for the ALCAN Dragon Boat Festival at the Plaza of Nations; Steinway Hall, New York; Jonathan Edwards College, Yale University; ABC27 Celebration of Children; the University of British Columbia; Caldicott School, Cliveden Royal Estates and Eton College, England; Canadian War Museum, Belgium; Brahms Museum, Mondsee, Austria; Esplanade Theater in Singapore; plus hundreds of other venues in cities across the world. He continues to be active in performance in the Philadelphia area.

Currently, he is the CEO of IDzMedia, an online marketing agency and network. A major online presence, his company manages affiliate marketing solutions for thousands of advertisers and publishers around the world. With over 1500 offers and personalized automatization tools for offer insertion and lead postback, IDzMedia is a full-service network for affiliates in most major marketing channels. IDzMedia currently maintains advanced expertise in social media and loyalty program management with its revolutionary Content Unlocker technology, which allows content publishers to monetize any kind of content or online interaction - including social network applications, MMORPGs, sweepstakes and casual games, video/music/eBook content and more. Additionally, the company manages its own portals and landing pages; white-label projects with many top-label agencies and networks; private label survey partnership with Toluna/Ciao/Greenfield Online; and numerous solo search and email campaigns. All marketing technology in use by IDzMedia, including their versatile and powerful affiliate management software, is developed in-house by dedicated programmers who actively create new solutions for publishers on a daily basis.

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 January 4, 2010

Happy New Year! I just got back from my 2 week jaunt to Europe and man, am I tired. My trip took me through Amsterdam, Frankfurt, Berlin and Hamburg, all of which I did by rail and with my family. My dad went to the University of Delft, Holland's oldest technical university, and he has a lot of family and friends in and around the Amsterdam area. We spent a lot of time doing visiting. We had lunch with Uncle Tom and his wife/girlfriend at Bistro Pompa, the tomato soup place I found last time I was in Amsterdam. It was still good. We also had many dinners with random sides of the family, some of whom are feuding with others, making it impossible to have a joint hangout. Some complicated property dispute or something, it wasn't really polite to ask. One of my second aunts, Hoon, likes to take solo driving holidays to Morocco - driving from her place in Slotermeer all the way down through Belgium, France and Spain and across the ferry to Tangier. That sounds pretty awesome to me, though apparently she's a crazy driver. Which shouldn't stand out too much in Spain... Her daughter Francis is learning network management at a Dutch college in Amsterdam and is going out with a Surinamese dude with dreads and gold teeth who raps and sings. She spent a day showing Christine and I around Centrum, eating some awesome Dutch pancakes, waffles and poffertjes (ridiculously good baby pancakes). She was also going to pack a bowl and cook for us IF we had more time. Too bad. More good Dutch food: croquettes and pommes frites with mayo. Also lamb-burgers from BurgerMeester. Topped with jalapenos and red onion roulade, they are super-lekker.

During our other Amsterdam days, we trolled the Rijksmuseum (Dutch still lifes are the shit), the Heineken Experience (BEER. And NICE souvenirs.), the Hermitage Amsterdam (exhibiting dresses, suits and other ornaments of Russian courtly life during the Romanovs time... sounds dry but the exhibit was pretty awesome), the Rembranthuis (I learned how his engravings were made!), De Oude Kerk, Our Lord in the Attic (How could you not catch such a large chapel?), the red light district (with my dad, my girl 2nd cousins and their dad showing the way... how's that for a nice respectable family outing?)... Speaking of the red light district, my 2nd cousin Denise did a sociological review slash marketing research on brothel customer needs/wants for her high school graduation (final project?). Apparently, customers like pictures most of all as souvenirs, and this would actually represent a large revenue stream since none of the many brothels had any picture postcards or picturebook items of their girls (and cameras are not allowed, to be broken by big bouncer dudes if they see your tourist ass). Though the girls don't necessarily belong to the brothels and any picture item sold would have to have some sort of complicated revenue-sharing agreement with each girl... the girls rent the rooms for certain timespans on certain days, so it's not like they're in any way owned by any brothel (though I'm sure there's illegal shit going on too). It is their responsibility to get the most money they can out of any passerby and then pay the brothel owner the agreed upon rental price. The showrooms have all kinds of girls (and almost-girls) and there's even another district where you can find old women and fat women for cheaper. Regular rate is around 50 euros a go but the old fatties supposedly go for half or less (I nixed going to that district and couldn't verify the price on those). No coffeeshops this time around. Shrooms are now illegal in the Netherlands so the shroom shop disappeared. Too bad.

  Technology Policy and the Economic Development of South Korea and Taiwan
Byron Kho

Abstract: The last four decades have seen a transition for most South-East Asian economies from relatively poor and backward states to that of modestly advanced and rapidly developing nations. While not the only factor in the growth of such economies, technological advance has been recognized as the key driving force behind much of economic growth – not only for these so-called Newly Industrializing Economies (NIE), but for economic growth in general. Of the NIEs, South Korea and Taiwan stand out due to their success in tying strong governmental policy to the development of industry. With little in the way of high-tech industry in the 1960s, these two nations have focused on technology in the last few decades as a means for rebuilding their economies. Since then, they have established industrial capacities capable of competing effectively in international markets against more ’developed’ nations. The streamlining of technology licensing and patenting, the focus on education, the establishment of a research infrastructure, disciplined governmental initiation of technological incubation as well as limited institutional support for foreign funding and investment allowed the development and production of a plethora of sophisticated industrial goods into world markets in a timely manner. Most notably, their electronics and related industries have burgeoned in the wake of increased governmental financial and legislative support, as well as a public trend toward national specialization. Though currently at differing levels of economic health, both nations are good examples of the hand-in-hand nature of governmental support and private ambition towards the overall success of developing nations in the world market.

Decreased Chemosensory Function in Renal Disease
Byron Kho and Richard Doty

Abstract: Despite dialysis and drug therapy, various neurological and physiologic effects are still symptomatic in renal disease patients. While the effects on other motor and sensory systems vary in intensity between no damage to total loss of ability, it is well documented that olfactory and gustatory ability generally decreases, even in cases with low levels of kidney impairment. This review examines the current literature to address the extent of possible damage to chemosensory function in renal disease patients, explore possible explanations of causation, and evaluate possible influences and associations, including neural complications, toxin levels and nutrient intake.